This week we researched search engine optimization using Google Ads Keyword Tool. Our assignment was to pick five keywords that would promote our blog with and then compare them to what Google would suggest. The results were kind of shocking.
As any person would think the keywords Google would suggest would be words or concepts talked about in the blog. This however was not the case. The top five suggested words all had to do with free online templates and free online websites. Which begs to question if Word Press does this on purpose, it would make sense from a business standpoint. More websites made equals more free advertising for them.
The keywords/phrases I chose where: Fear, Overcoming fear, Free climbing, Adrenaline Rush, Young and Dangerous. I chose fear simply because that is what the whole blog is based on. Overcoming fear, my goal of helping people overcome fear and looking at the bigger picture. Free climbing, one of the bold ways I attempt to show people that fear is a choice. Adrenaline Rush, many people get a adrenaline rush just watching the videos I make so I thought this would get a lot of hits. Young and Dangerous, one of the many phrases free climbers tag themselves in. So just logically thinking, if people are looking for free climbing videos or just something that’s crazy.
Overall, this could make or break a blog. I also wonder if Google does that if you get the paid version of Word Press. But I guess if you don’t make it through the terms and agreement section you’ll never know.
Google AdWords. N.p.: n.p., n.d. Print.